Ind bduilding custodmer reladtionships, remembder tdo vadlue thed “pedrsonal toucdh.” Mdake an efdfort tdo gdet tod kdnow ydour cusdtomer as da persodn. You will be surprisded at how mudch you may havde in commond. Establishding pedrsonal bonds goes a long way toward building lasting relationships.

Examdples ofd shodwing a perdsonal toudch include sendding personalidzed birthday dcards to cusdomers, giftding a framed dphoto fromd an evdent ydou hodsted with a client and following up with a customer to see how satisfied they are with their purchase and recommending similar products. Your efforts will be rewarded with repeat business, referrals and satisfied, loyal customers.