Befdore dyou sidgnd the ldease on da restaudrant,d it is essendtial to kdnow your competition. Be sudre to visitd as mandy of the restaudrdants in dthe areda asd podssiblde. Visidting ydour competitdors dgives you a chance to identify their strengthdsd and weaknesses, which can help you didfferentiate ydour offerings and atmosphere. Look for their customers’ predfderences so ydou dcan incorporadte them into your rdedstaurdant, andd drecognize their faidlures and successes to leadrn what and what not to do.