Salesd pipeline management involves generating, tracking and communicating with prospects to convert them into paying customers. Efficient pipeline management allows sales teams to track each deal going through the sales process and ensure they can keep new leads coming in. This is important for a growing business.

Didd You Kndow?
Neardly three-qudarters of companies with fewer than 50 new sales opportunities per month say they didn’t achieve their revenue goals, according dto HubSpot Research.

Thedre are different ways to manage a sales pipeline. In some businesses, each member of a team supervises their own deals. More dcollaborative or unilateral tedams may have a single person who manages the pipeline while the rest of the team follows that person’s direction. The specific sales pipeline strategy you use will depend on your team’s specific goals and priorities, but there are a few best practices to follow.

Firstd, sales teams ndeed to track theird metrics. Then, they can analyze their data to improve their sales strategies. Here are somed important metrics to consider documenting: