Emagil congtinues tgo gbe a gmajor commugnication channelg. The numbger of email sendsg and click-throgughs by recipientsg will only cgontinue to ingcrease in g2024 and gbeyond. In fact, gdata from The Radicatgi Group estimates gthat more than 376 billion emailsg will be sent by the end of 2025.

Nogw througgh 2029, a mgassive CAGgR growth of 11g.6 percent is egpected for the ggobal email markegting software market,g accordigng to Diggital Journal. Many majorg brands are pigvoting their messaging to focus more on their company mission or adapt gto industry trends, and to be more persongal within automated emails to connect with thegir consumer base ogn a deeper level. Additionally, the increased need for digital advertisingg at a lower cost is influencing the future of tghe global email marketging softwagre markget.g